My Notes on “The Ultimate Sales Machine” by Chet Holmes:
- You can profoundly improve your company if you absolutely commit one hour a week in which you do nothing else than work on making the business much more effective.
- We all get good ideas t seminars and from books and business-building gurus. The problem is that most companies do not know how to identify and adapt the best ideas to their businesses. Implementation, not ideas, is the key to real success.
- To do’s, tasks, and deadlines must be assigned after every meeting. But the key is not to ask for too much to be completed. Make the gains small but constant. If you are having the meeting every week and you are making small incremental gains each and every week, think of the profound transformation you’re going to have in 52 weeks.
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