- Compete against yourself
- Pretend there is a brand new competitor opening next door to you, what product and service bundles should he start selling?
- To who?
- Don’t wait for this to happen, create those bundles and target those customers yourself today
- Why you?
- What are the top 3 reasons customers should choose you?
- Put those 3 reasons in all your customer touch points
- Can’t think of any? Pack it in and go home
- Your website:
- Don’t have a website yet? Build yourself a website today for $141.50
- Got a website? What 3 improvements should you make today?
- Every business on the planet should have it’s own website. Even a crap one beats not having one at all
- Radio Ads:
- Do you advertise on the radio?
- Cancel it, or follow this advice and rewrite your radio ad
- Yellow Pages:
- Do you advertise in the Yellow Pages hardcopy and/or online?
- Cancel it today.
- You know you are wasting money so why do you renew every year? Snap out of it sucker
- The free one-liner with your phone number is all you need
Operations Manager for CreativeQ | Tauranga | New Zealand